Marketing Action Plan Module 1: Identify Your Baseline Course Content Lesson 1: Introduction to The Marketing Plan Course Lesson 2: Conduct an Online Presence Audit Lesson 3: Take the Marketing Assessment Lesson 4: Analyze Google My Business Reviews Lesson 5: Start the Ideal Client Interviews Process Module 1 Quiz Get Started Module 2: Differentiate Yourself Course Content Lesson 1: Conduct Competitor Research Lesson 2: Develop Ideal Client Personas Lesson 3: Craft 3 Core Message Options Lesson 4: Complete the Brand Audit Process Lesson 5: Start Your Marketing Action Plan Module 2 Quiz Get Started Module 3: Mid-way Coaching Call Course Content Lesson 1: Prepare for Your Coaching Call Get Started Module 4: Content as a Foundation Course Content Lesson 1: Audit Current Marketing Channels Lesson 2: Map Out the Marketing Hourglass Lesson 3: Introduction to Content Lesson 4: Outline Two Hub Pages Lesson 5: Develop Your Marketing Action Plan Module 4 Quiz Get Started Module 5: Map Out Your Plan Course Content Lesson 1: Map Out Your Editorial Approach Lesson 2: Identify Top Growth Priorities Lesson 3: Develop Your Marketing Calendar Lesson 4: Outline Your Budget and ROI Lesson 5: Finalize Your Marketing Action Plan Module 5 Quiz Get Started Module 6: Final Presentation Course Content Lesson 1: Prepare for your Marketing Action Plan Presentation Get Started